Retail is our heartland and we know how to drive traffic, sales and footfall for both online and traditional bricks and mortar stores.

  • Whether you are looking to get the footfall flowing or tills ringing, we understand retail PR and how to build brand identity.

  • You will benefit from  our creative team’s extensive experience who will devise ways to raise awareness and increase shopper engagement for your brand, ultimately resulting in sales of your product.

Client: Zalando
Project: Branding of own clothingbrand
Challenge: Attrack more young adults
Result: sales up by 25% in 1st quarter

view case

RETAIL PR benefits


Strategic Mentors:

We will serve as mentors, advisers and brand strategists to you and your team. You will gain access to some of the most creative talent in Retail PR, helping to build your business from the ground up.

Cost Effective:

You will benefit from our absolute belief that achieving quality brand exposure need not cost the earth. We deliver cost effective result for your brand.

Bespoke Service:

Experience the benefits of our bespoke level of service, cross-sector senior experience and relationships of unparalleled quality. We build brands through our tailored, insight-led approach.

Grow Your Business:

Work with a team that has over 70 years combined experience – agency and client side. We serve as mentors, advisors and brand strategists, for established and emerging brands all over the world, helping you build your business.

Creativity and Accountability:

With us you get large agency thinking and accountability with small agency agility, hands-on approach and creativity.

Results Driven:

Your ROI is our bottom-line. Your business needs to develop and grow and as an independent PR agency, we understand this.

RETAIL PR results

Bright Light has achieved amazing consumer awareness for Zalando UK in such a short space of time and every event and project they undertake

Piotr Wodkiewicz, Zalando, European & UK PR Manager READ CASE

Gain exposure with our
Retail PR offer:

  • Building your online footprint;

  • Converting awareness into sales;

  • Increased footfall in stores;

  • Brand building;

  • Store launches;

  • Event management;

  • Storytelling; 

  • Partnerships and collaborations; 

  • Consumer and trade press support; 

  • Consumer activation and more;

Fill in the form below and one of our fashion PR experts will contact you to see how we can help you

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